IRCE 2016: Event Recap
IRCE 2016 just finished up, and we wanted to bring you some interesting stories from the IRCE community.
We're beyond proud of @CyndiC02 who spoke at #IRCE16 about social media videos! Did you attend her session? pic.twitter.com/gDFOVONWWm
— Animoto (@Animoto) June 13, 2016
Helping customers could be the right use-case for beacons. #technology #IRCE16https://t.co/9jSRMVgc8x pic.twitter.com/wkSfMbq877
— RetailWire.com (@retailwire) June 13, 2016
"To simplify a site, you have to simplify the research process" Home Depot Jonathan Serebrin on @usertesting #IRCE16 pic.twitter.com/qJOrx09JvL
— UserTesting (@usertesting) June 9, 2016
Interesting #Marketing & #Sales investment productivity findings! #IRCE16 #NewWaytoEngage https://t.co/OYhM8Eome0 pic.twitter.com/N1DW3FddzP
— The Social CMO (@TheSocialCMO) June 13, 2016
‘The world’s most secretive company’: 5 Amazon takeaways from IRCE 2016
“No brand in retail generates more questions, opinions and fascination than Amazon. So each year the Internet Retailer Conference + Exposition hosts Amazon & Me, a day-long pre-conference workshop designed for retailers and branded manufacturers alike.”
How to Quickly Improve the Conversion Rate of your Ecommerce Store Without Spending a Dime
“If you’re in the ecommerce game, the goal is pretty simple: Get as many darn conversions down the hole as you possibly can.”
Recap of IRCE: It’s All About Shopability
“To sum up a key focus area for the coming year in two words…Improve shopability. It’s all about improving the condition of an online store to make it easy for a customer to locate and purchase products – even for the most novice consumer.”
What Brands Need to Know About Omni-Channel Retail and Modern Consumer Shopping Habits
“You know something is new and trendy when you can’t find one unanimous spelling of it across the web. Ecommerce, e-commerce, eCommerce –– remember those days? Omni-channel is the same. But it’s not just about the spelling; omni-channel lacks consistent syntax and definition, too.”
So, there are some hot takes from the IRCE community. We are looking forward to IRCE 2017!